CREDO BEAUTY

 Photography by Hannah Baik.

Photography by Hannah Baik.

I love that natural beauty products are becoming more main stream as people gain awareness of the harmful ingredients found in so many cosmetics. I love that Sephora has started carrying brands like Tata Harper and Ilia. But if you want to know where I get most of my products, the answer is Credo. Credo started in San Francisco and opened in Manhattan last spring. I’m also thrilled to announce that they just opened in my hometown, Boston! For all locations, click here. If you don’t live near one you can always order online

Credo does the research for you so shopping is easy. All products in Credo are free of known harmful ingredients and never tested on animals. Lucky for me, their Nolita boutique is a ten minute walk from my apartment. I didn’t realize how much I frequent the shop until the sales associates started joking that I need to start paying rent! Oops! I love supporting the store and believe in the Credo mission, “to change the way people think about ingredients and products they put on their bodies.” I encourage you all to go read the labels on the products you use everyday. For example, one popular Kiehl’s body lotion contains not one, but three parabens. We are exposed to enough toxins against our will, don’t let the products designed to make you feel more beautiful be another source of danger. That just doesn’t make sense. 

And if you have the perception that “green” beauty is boring, guess again. Credo has lipsticks in every color, stunning highlighters, eye glosses, anti-aging sunless tan serums, shimmering body oils, etc. You’ll feel even more beautiful knowing the products you’re using are not only safe, but made with beneficial, ethically sourced ingredients. 

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